Sustainability Report 2016 / 2017

Outlook To serve our shared Mission Statement – We want to be the European market and in- novation leader in special care – Werner & Mertz has adopted an international orienta- tion with the founding of a holding company. It is the holding company’s job to observe and steer the overall business development. It holds interests in the Werner & Mertz Group and its subsidiaries and works out both business unit-specific and cross-divi­ sional strategies for the respective locations and markets. Further responsibilities involve general management tasks, administration and finances, risk management and strategic group-wide issues. Finally, the holding com- pany ensures that the corporate culture and the corporate goals of the Werner & Mertz Group are pursued and achieved in equal measure in all business areas. 106 Outlook Management of WM Holding is in the hands of Ingo Frank, Reinhard Schneider, Ralph Wenner (from left) cleaning products detergents room refresheners hand soap 2015 2010 2005 2000 1995 1990 1986 0 80.000 70.000 60.000 50.000 40.000 30.000 20.000 10.000 Index Development of our Frosch Brand ’ s Net Sales (in Teuro)